Content development and management is more than just putting words on paper or into a web page. Great content starts with a content strategy to align market needs with your marketing goals and then developing, implementing and managing content designed to meet your specific needs.
The key in developing a successful content development is about creating a unique identity for your company and providing the marketplace with insight and understanding about your products and services. It’s about creating value.
We are professionals who deal in content development as well as content management. We use Open Text document management software products which reduce time spent managing documents and projects and improve productivity by making content easier to find. In turn, these products reduce risk by enabling effective governance of corporate information; at the same time, they ensure that information accessed through a central knowledge base is current and approved. In other words our Open Text document management solution unites documents and business processes for greater efficiency and compliance.
We understand the criteria for evaluating content, how to create and source it and the proper mix of standard and proprietary. More importantly, we apply our experience to make sure the content type and delivery modality serve the unique needs of your learners and their development plans. Next Step Learning can help you manage your content needs with the right application of experience, tools, and technology.
We are also of benefit to you through Consulting on content design, suitability to purpose, and delivery modality, acquisition strategies and making the most of what you’ve purchased, management of proprietary and custom content development, mapping content to competency and job roles, worldwide production and distribution, licensing programs and intellectual property management, standardization, localization, and life cycle management, content consolidation, transformation, and customization.
We understand that content that is proprietary and incorporates your specific learning processes and goals with input from your subject matter experts and training experts is often necessary to tactically “run your business” or strategically “win in the market”. Our instructional design experts can extract knowledge from any subject matter experts and translate it into an effective, targeted learning experience for a particular audience. Instead of relying solely on subject matter authorities to design our training materials, we have a staff of training experts. This makes for learning that is better structured, more effective, that will produce consistent results, even when delivered by different people.
We design and develop material that is compliant with industry standards supporting your ability to plug-and-play content in any product. Our key differentiator in training is our ability to efficiently and cost-effectively develop high quality, customized content for delivery in any chosen modality: Instructor-led training, live distance learning, self-paced learning, hands-on classes, advanced learning technologies such as learning on hand-held devices and, learning publications.
When we are developing the content and managing it we offer value to you organization by leveraging our years of refined content development process improvements, together with our instructional design process, to produce high quality training content to meet your exact requirements.
